To The Good Life.
Wasn’t The Good Life last year’s big anthem? Is RED gettin’ lazy on you? Nope, we’re just admitting that The Good Life easily lasts more than a single season—if you let it.
It still goes down in a place where the skiing exceeds your wildest dreams. And our rhetoric defining it is still quite unsophisticated today… The short version is it’s what makes RED, um, you know, RED. The product born from the reasons we love RED & Rossland, why we moved here, why we can’t shut up about “it”.
But even better, you all showed us personally what it meant to you last winter, and it was quite, well, good.
So hold on tight, because this winter The Good Life is getting just a little bit Good-er. Whether it’s a long weekend or a veritable lifetime—an adventure here should make you feel The Good Life in your bones, and we can’t wait to share that with you this winter.
Enjoy the new video up above & enjoy exploring The Good Life below.